How do you sell videos? How do you set the price? A practical guide to surviving the video art market.

In a two-hour online masterclass, Iole Pellion di Persano offers a practical and critical look at the dynamics that govern the video market, from production to sales.
The workshop is aimed at artists who wish to explore video, collectors interested in including video works in their collections but still have doubts or uncertainties, and anyone curious to learn more about this medium and its rules within the contemporary art system. It's an opportunity to orient yourself in a growing market, still largely unexplored but rich in potential.